Sr. Communications Marketing Manager

Job Posted 20 Days Ago Posted 20 Days Ago
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2 Locations
107K-140K Annually
Senior level
Big Data • Software • Analytics
The Role
The Senior Communications Marketing Manager will execute PR strategies, craft media pitches, manage agency relationships, and enhance the Pendo brand through effective communications and storytelling.
Summary Generated by Built In

The Senior Communications Manager at Pendo plays a key role in the execution of the company’s earned media strategy, matching creativity and storytelling skills with the ability to secure and amplify top-tier press. This person will report to the senior director of corporate communications and collaborate across the marketing, people and executive teams to help amplify the Pendo brand and story externally.


Responsibilities (what you’ll do):

  • Craft and execute external PR campaigns that land media coverage
  • Create media pitches, press releases, blog posts, executive-bylined thought leadership articles, videos, presentations, social copy and other writing and research projects
  • Manage PR agency relationships alongside senior director of communications
  • Support communications strategy by maintaining media and analyst lists, tracking media and analyst coverage, fielding inbound media inquiries, developing briefing materials, and managing awards and speaking submissions.
  • Track all relevant industry coverage, sharing with leadership key developments and continually augmenting our media contacts
  • Collaborate across the marketing team to support and promote campaigns and programs
  • Collaborate across the people team to support and promote employer brand activities 
  • Track and report on communications program results, with an eye toward continuous improvement 

Minimum Qualifications:

  • BA/BS required; preference for PR/communications and/or journalism 
  • 7+ years of communications experience - including at least 3 years in-house — with a track record of leading successful media relations programs
  • Fluency with AP style and other journalistic guidelines
  • Exceptional storytelling, writing and copy editing skills

Preferred Qualifications: 

  • Knowledge of and experience with the business and tech media landscape
  • Experience collaborating with executives
  • Ability to meet deadlines and work in a fast-paced environment
  • Strong prioritization, organization, and project management skills


Pendo Description

Pendo was founded in 2013 by former product managers, who combined their heads and hearts to build something they wanted but never had as product managers -- a simple way to understand and attack what truly drives product success.  Our mission is to improve society's experience with software.

Come join one of the fastest-growing startups, supported by best-in-class institutions like Battery Ventures, Salesforce Ventures, Spark Capital and Meritech. You will gain experience in a diverse and exciting set of technologies and clients and have a real impact on Pendo's future. Our culture is passionate, dynamic, and fun.


EEOC

We are an equal opportunity employer and believe having diverse teams where everyone brings their whole self to Pendo is key to our success. We welcome all people of different backgrounds, experiences, abilities and perspectives.


Accessibility

Pendo is committed to working with, and providing access and reasonable accommodation to, applicants with mental and/or physical disabilities. If you think you may require accommodation for any part of the recruitment process, please send a request to: accommodation@pendo.io. All requests for accommodations are treated discreetly and confidentially, as practical and permitted by law.


Compensation

Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide.

The expected salary range for this role to be performed each location is as follows:

  • Raleigh: $107,100 - $133,900
  • New York, NY: $111,400 - $140,400

Individual pay rate decisions, including offers made within and over the expected salary range, are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company.


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The Company
New York, NY
961 Employees
On-site Workplace
Year Founded: 2013

What We Do

Pendo is a product cloud that provides user insight, user guidance & user communication for digital product teams. We help product teams deliver software users love. With Pendo, these product teams can understand product usage, collect feedback, measure NPS, onboard users, and announce new features in app—all without requiring engineering resources

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