Authentic is a global brand development, marketing and entertainment platform. Authentic elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers and retailers. We are a Lifestyle and Entertainment platform comprising value-driving business models and global brands. Authentic creates sustainable revenue streams through brand development, strategic partnerships and digital innovation.
You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.
As a Senior Interactive Designer at Authentic Brands Group, you will play a crucial role in shaping the visual and interactive aspects across a portfolio of D2C lifestyle, apparel, and footwear brands. You will collaborate with cross-functional teams to design and develop engaging user interfaces, emails, site designs, animated and static ads, and more. Your creative expertise and strategic thinking will help drive our brand's success and enhance the overall user experience.
- Create compelling animated and static ads for various digital channels, including social media, paid search, and display networks.
- Ensure all ads align with brand guidelines and effectively communicate key messages.
- Work with the marketing team to optimize ad performance through iterative design and A/B testing.
- Design intuitive and visually appealing user interfaces for our e-commerce platform.
- Conduct user research and usability testing to inform design decisions and improve the overall user experience.
- Stay up-to-date with the latest design trends and best practices to ensure our platform remains cutting-edge.
- Design and maintain the visual aspects of our e-commerce site experiences, ensuring a cohesive and user-friendly experience.
- Develop wireframes, prototypes, and high-fidelity mockups for new features and site improvements.
- Work closely with the development team to ensure accurate implementation of designs.
- Design visually appealing and effective email campaigns that drive engagement and conversions.
- Create responsive email templates that work seamlessly across various devices and email clients.
- Collaborate with the marketing team to ensure brand consistency and adherence to best practices.
- Collaborate with cross-functional teams, including marketing, development, and product management, to ensure cohesive and effective design solutions.
- Communicate design concepts and strategies effectively to stakeholders and team members.
- Provide mentorship and guidance to junior designers and contribute to a positive and productive team environment.
- Bachelor’s degree in Graphic Design, Interactive Design, or a related field.
- 5+ years of experience in interactive design, with a strong portfolio showcasing your work.
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects), Sketch, Figma, Canva or similar.
- Strong understanding of HTML, CSS, and responsive design principles.
- Experience designing for e-commerce platforms and a solid understanding of best practices in online shopping experiences and paid media ad formats.
- Excellent communication and collaboration skills, with the ability to present and defend design decisions.
- Strong attention to detail and a passion for creating exceptional user experiences.
- Experience with motion graphics and animation.
- Knowledge of front-end development frameworks and tools.
- Experience working in a fast-paced, agile environment.
$105,000 - $115,000
Top Skills
What We Do
Authentic Brands Group (ABG) is a brand development, marketing and entertainment company, which owns a portfolio of global media, entertainment and lifestyle brands. Headquartered in New York City, ABG elevates and builds the long-term value of more than 50 consumer brands and properties.
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