GTM Finance Manager

Posted Yesterday
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4 Locations
Mid level
Healthtech • Kids + Family • Mobile • Music • Software
Our mission is to meet everyone where they're at on their mental health journey.
The Role
The GTM Finance Manager will lead financial strategy for B2B initiatives, focusing on analytics and reporting across teams. Responsibilities include developing forecasts, managing financial operations, preparing P&L statements, and overseeing month-end close processes while collaborating with various departments.
Summary Generated by Built In

About Calm

Calm is on a mission to support everyone on every step of their mental health journey. With the #1 app for sleep, meditation and relaxation as well as a growing library of digital, evidence-based mental health programs, Calm offers trusted support for individuals and organizations alike. Our flagship consumer app provides personalized content and activities – featuring a range of experts and beloved celebrity voices – to help users manage stress, improve sleep and live mindfully. Our workplace and healthcare solutions offer a consumer-friendly approach to clinical content and HIPAA-compliant resources in order to drive positive health and business outcomes. Named a TIME100 Most Influential Company, Calm supports more than 150 million people and 3,500 organizations across seven languages and 190 countries.

What We Do:

The Finance team spearheads financial planning and analysis, corporate development, revenue operations, and Board reporting. Our mission is to act as catalysts for change and serve as strategic thinking collaborators with the business. We play an active role in shaping and implementing corporate strategy within the various business units. Collaborating seamlessly with teams in go-to-market, engineering, accounting, legal, content, and product, we engage closely to assess critical issues, solve challenges, and achieve outcomes that optimize Calm's growth.

We are hiring remote workers for this role in the San Francisco Bay Area, Los Angeles, New York City, or Minneapolis areas. At this time, only candidates in these locations will be considered.

What You’ll Do

Calm’s FP&A Team is seeking a highly motivated and dynamic professional to join our finance organization. In this role, you will play a key part in building a world-class FP&A function, collaborating with diverse teams, including go-to-market (GTM) organizations, accounting, legal, budget owners, operations, and all Calm employees.

The ideal candidate thrives in a fast-paced environment, is a dedicated team player with excellent business partnering and financial modeling skills, and brings a positive, solution-oriented attitude with a strong desire to learn and grow.

Working closely with the B2B GTM Finance Director, you will contribute significantly to financial reporting, forecasting, and fostering strong cross-functional partnerships within Calm’s GTM organizations.

If you are a self-starter with a strong work ethic and are looking for an opportunity to advance your career in a supportive and growth-oriented company, we’d love to hear from you!

  • Own the financial strategy for the B2B Go-to-Market (GTM) initiatives, with a focus on building and reporting analytics across sales, marketing, services, and pipeline activities. Key metrics include conversion rates, discounting, service utilization, and sales funnel performance
  • Partner with sales, marketing, and services teams to develop and monitor forecasts while managing daily financial operations, including OpEx tracking, headcount, purchase orders, invoices, and ad-hoc requests
  • Prepare detailed monthly and quarterly Profit and Loss (P&L) statements and financial packages for sales, content, marketing, and services teams, providing insightful analysis and strategic guidance on operational decisions
  • Oversee the month- and quarter-end close processes, ensuring accuracy in journal entries and accruals. Collaborate with accounting to deliver comprehensive variance analyses
  • Lead process improvement initiatives to enhance efficiency and accuracy within financial operations. Use tools like Salesforce, Adaptive Insights, Gainsight, Outreach, Tipalti, Marketo, and Bizible to create, refine, and update models and analytics
  • Analyze and report Key Performance Indicators (KPIs) for B2B subscription models, improving the clarity and impact of insights to drive strategic decisions. Work closely with broker/consultant partners to align on performance metrics and uncover growth opportunities within their channels
  • Develop advanced financial models to evaluate complex business scenarios, ensuring precision and a high level of detail
  • Streamline workflows to efficiently consolidate and analyze large, complex datasets
  • Support ad hoc strategic and operational projects, demonstrating adaptability to meet evolving business needs

Who You Are

Required Skills:

  • Advanced Excel Proficiency:
    • Expertise in advanced formulas, pivot tables, macros, and financial modeling
    • Ability to automate workflows and improve efficiency through data manipulation and visualization tools
  • Financial Systems Knowledge:
    • Hands-on experience with ERP systems (e.g., SAP, Oracle, NetSuite) and planning tools (e.g., Anaplan, Adaptive Insights)
    • Proficiency in working with CRM systems (e.g., Salesforce) for forecasting and revenue analysis
  • Data Presentation and Visualization:
    • Skilled in presenting complex financial data in an easy-to-understand format using charts, dashboards, and storytelling techniques
    • Proficiency with visualization tools such as Tableau, Power BI, or Looker
  • Analytical Thinking:
    • Strong ability to analyze and interpret financial data to identify trends, risks, and opportunities
    • Proven capability in driving data-informed decision-making
  • Communication and Stakeholder Management:
    • Excellent verbal and written communication skills to effectively interact with cross-functional teams
    • Ability to explain financial concepts to non-finance stakeholders in a clear and concise manner
  • Strategic Finance Expertise:
    • Deep understanding of B2B go-to-market (GTM) strategies, revenue streams, and customer acquisition costs
    • Experience in building and managing budgets, forecasts, and financial plans aligned with business objectives

Preferred Qualifications:

  • Bachelor’s degree in Finance, Accounting, Business Administration, or a related field
  • 5-8+ years of relevant experience in financial management, with a focus on B2B or SaaS business models
  • Track record of supporting GTM teams, including sales, marketing, content, and customer success
  • Demonstrated ability to manage competing priorities in a fast-paced environment
  • Experience with international business operations and currency analysis is a plus

Soft Skills:

  • Strong attention to detail and organizational skills
  • Problem-solving mindset with the ability to anticipate challenges and propose solutions
  • Collaborative approach to working with cross-functional teams

Calm uses a geographic pay model that determines salaries based on the location where an employee lives. For this position, the base pay ranges across Calm’s pay tiers is as follows:

$125,000 - $234,000

The base pay range represents the low and high end of Calm’s salary range for this position. Not all candidates will be eligible for the upper end of the salary range. Exact salary will ultimately depend on multiple factors, which include the successful candidate's geographic location, skills, experience and other qualifications.

Calm uses employee zip code to determine which pay range applies.

This role is also eligible for equity + comprehensive benefits + 401k + flexible time off.

Please note that Calm may leverage artificial intelligence technology in the application review process.

Calm is committed to providing reasonable accommodations for qualified individuals with disabilities, including disabled veterans. Please contact Calm’s Recruiting team if you need a reasonable accommodation, assistance completing any forms, or to otherwise participate in the application process. You can reach the Recruiting team at [email protected] 

We believe that mental health is health, and every person should be considered in the discussion. That’s why we’re proud to be an equal opportunity workplace, committed to providing equal employment opportunities to all applicants and employees regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, medical condition, genetic information, military or veteran status, gender identity or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.

Calm is deeply committed to diversity, equity and inclusion. We strive to create a mindful and respectful environment where everyone can bring their authentic self to work, and experience a culture that is free of harassment, racism, and discrimination.

Employment offers are contingent upon the successful completion of a background check. Roles which require access to certain types of information may also require the successful completion of a drug screening.

Calm participates in e-verify. E-verify provides the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

  • Right to Work
  • E-Verify Participation

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What the Team is Saying

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Evan
Ryan
Matt
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The Company
350 Employees
Remote Workplace
Year Founded: 2012

What We Do

Calm is the leading mental health brand, on a mission to support everyone on every step of their mental health journey. With the #1 app for sleep, meditation and relaxation, Calm’s transformational mindfulness content supports users across seven languages in more than 190 countries.

Why Work With Us

We're a passionate team that ensures every employee has the opportunity to grow. We hire from and live in a lot of different places but love the opportunity to collaborate in person. We are driven by the understanding that our work can make a meaningful impact in the lives of millions of people.

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Calm Offices

Remote Workspace

Employees work remotely.

Our main operating model at Calm is remote-first; however, we also love the opportunity to get together in person! We’ve had many company retreats over the years and love opportunities to encourage in-person collaboration.

Typical time on-site: None
US

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