Nearly every company in the world runs on custom software: Gartner estimates that up to 50% of all code is written for internal use. This is the operational software for refunding orders, underwriting loans, onboarding employees, analyzing transactions, and providing customer support. But most companies don’t have adequate resources to properly invest in these tools, leading to a lot of old and clunky internal software or, even worse, users still stuck in manual and spreadsheet flows.
At Retool, we’re on a mission to bring good software to everyone. We’re building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools. We believe that the future of software development lies in abstracting away the tedious and repetitive tasks developers waste time on, while creating reusable components that act as a force multiplier for future developers and projects. The result is not just productivity, but good software by default. And that’s a mission worth striving for.
Today, our customers span from small startups building their first operational tools to Fortune 500 companies building mission-critical apps for thousands of users across their business. Interested in joining us? Let us know!
Retool designers make decisions that will affect millions of people, from the developers creating software to the employees who operate it every day. Instead of designing just one product, we’re effectively designing unique software products for thousands of companies across many different verticals.
This also presents a unique design challenge. Because it’s possible to build nearly anything in Retool, we don’t have absolute control over how our users experience the product. We’re constantly seeking just the right balance between convention and configuration, between technical expressiveness and conceptual simplicity.
Retool's brand is evolving rapidly as the business grows, requiring continuous experimentation and iteration in how we express our brand across different channels to attract new users. As a brand designer focused on growth, you will play a crucial role in scaling our brand across various marketing channels and initiatives that aim to acquire new customers for the business. You will help evolve our brand systems based on data and insights, while also maintaining the craft and quality of the brand as we explore different approaches to attract developers to Retool. This position is part of the Brand Design team and a central design org, reporting directly to our Associate Creative Director.
- Partner with marketing to produce work across email marketing, landing pages, social media, paid digital advertising, slide decks, reports, whitepapers, one-pagers, field marketing and swag
- Extend and translate established brand systems into production-ready assets for strategic marketing initiatives
- Help explore and maintain a flexible brand system for Retool that scales
- Collaborate with the brand team to establish how Retool’s visual identity is strategically expressed across all experiences
- Act as a champion for the brand and how design is applied globally
- Design through iteration, experimentation, data and insights
- Ensure consistency in brand work across all channels
- Be an active participant in design at Retool, providing thoughtful feedback in critiques, reviews, and more
- Minimum of 5 years of experience working in-house or in an agency setting.
- Experience and understanding of the formal elements of graphic design—including typography, color, layout, and composition with proficiency in Figma.
- Passion for branding, demonstrable through a portfolio of strong work in a variety of contexts and execution with a focus on brand systems.
- Strong communication skills and the ability to collaborate effectively.
- A curiosity to stay educated on the latest design technologies and techniques, tempered by a desire to establish an original, opinionated style—not follow trends.
- A track record of successfully collaborating with design, marketing and business partners to translate project needs, audience insights, and constraints into informed design decisions.
- An ability to balance many simultaneous projects, independently prioritize work based on project objectives and business goals, and thrive in a fast-paced, high-growth startup environment.
- A proactive, self-starter work ethic with the ability to operate independently within a small team; Thoughtful, empathetic and creative.
For candidates based in the United States, the annual base salary range is listed below. This salary range may be inclusive of several career levels at Retool and will be narrowed during the interview process based on a number of factors such as (but not limited to), scope and responsibilities, the candidate’s experience and qualifications, and location.
Additional compensation in the form(s) of equity, and/or commission/bonuses are dependent on the position offered. Retool provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.
United States pay range
$91,800—$131,800 USD
Retool offers generous benefits to all employees and hybrid work location. For more information, please visit the benefits and perks section of our careers page!
Retool is currently set up to employ all roles in the US and specific roles in the UK. To find roles that can be employed in the UK, please refer to our careers page and review the indicated locations.
What We Do
Retool is a development platform for building business software. Users can visually design apps that interface with any database or API, and switch to code to customize how their apps look and work. With Retool, developers ship more apps and move their business forward—all in less time.
Thousands of teams at companies like Amazon, DoorDash, Peloton, and Brex collaborate around custom-built Retool apps to solve internal workflows. We're just getting started and growing quickly—join us!
Why Work With Us
Retools are solution drivers—whether fixing a button misalignment or enabling customers to build with the newest AI technologies, we wear many hats and act like owners. Our small teams work on big problems, pushing hard and moving quickly to create outsized impact. We hold each other accountable and celebrate together when we get it right. Join us!
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