LiftForward

Year Founded: 2013

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LiftForward operates a marketplace loan platform which provides loans to small businesses and high yielding debt products to investors. Investors on the platform range from asset managers to hedge funds. Small businesses are able to borrow up to $1 million per transaction for asset purchases or working capital. LiftForward partners with suppliers, retailers and manufacturers in order to provide financing to their small business customers. LiftForward's technology combined with its fundamental underwriting expertise allows it to make a lending decision within minutes. LiftForward's machine learning technology produces an alternative FICO-like score for each business that applies for financing. Its proprietary credit models look deeper into the health of businesses, focusing on overall business performance, rather than just the owner's personal credit history.