IR Media Ventures Corp.

IR Media Ventures Corp., dba Fatherly, is a parenting resource geared towards guys-who-happen-to-be-dads. The property, currently in private beta, strives to deliver a compelling blend of general interest content with product and service recommendations keyed to the age/stage of the user's child/ren. Topics range from evidence-based relationship insights, parenting hacks for making life easier as well as more light-hearted dispatches from around the web.