The Product Marketing Manager is responsible for product commercialization efforts to ensure successful launch, competitive positioning, and adoption of IAS's products globally. Responsibilities include developing go-to-market plans, collaborating with cross-functional teams, analyzing market data, and driving revenue through sales enablement. Requires 2-4+ years of product marketing experience and a BA/BS degree.

The Product Marketing Manager is responsible for product commercialization efforts to ensure the successful launch, competitive positioning, and adoption of IAS’s products globally. Collaborates with cross-functional teams to drive commercial success through data-driven analysis, customer-centric messaging, and creative problem-solving.

As an Agency Marketing Manager, you will be responsible for building and scaling engagement across major Holding & Operating Companies through multi-channel marketing strategies. This role involves developing agency-specific collateral, ensuring campaign alignment, overseeing campaign timelines, and generating executive-level reporting on business impact.