Sr. Manager, Enterprise Marketing

Posted 10 Hours Ago
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New York, NY
Mid level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech • News + Entertainment
Dotdash Meredith is Amercia's largest digital and print publisher, with over 40 brands and 200 million monthly users.
The Role
The Senior Manager, Enterprise Marketing will drive the growth of Dotdash Meredith's enterprise brand by developing marketing strategies and materials that engage trade, agency, and brand-direct audiences. Responsibilities include managing the go-to-market process, creating compelling narratives, partnering with sales teams, and measuring program impact while staying ahead of industry trends.
Summary Generated by Built In

About The Position:

Dotdash Meredith is seeking a Senior Manager, Enterprise Marketing to contribute to our enterprise brand and sales marketing from strategy to execution. Reporting to the VP, Enterprise Marketing, this role will be responsible for driving growth of Dotdash Meredith’s enterprise brand across industry, trade, agency, and brand-direct audiences.

You will work closely with sales, marketing, and cross-functional partners to deliver programs and strategies that highlight DDM’s unique value proposition through clear, persuasive sales marketing materials. 

 

Hybrid 3x a week- New York, NY

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

 

About The Positions Contributions:

  • Lead the Enterprise Agency go-to-market process, managing delivery of ad sales marketing materials to support agency growth, from thought leadership presentations to proposals

  • Develop scalable, enterprise-level narratives and solutions that showcase DDM’s unique value proposition: Iconic Brands, Scaled Audiences, and Superior Performance

  • Partner with Enterprise Agency sales team to understand agency partners’ business priorities and provide strategic, value-driven recommendations

  • Curate and maintain the enterprise library of sales collateral, ensuring all assets are current, visually engaging, and aligned with the company’s brand and messaging

  • Educate internal and external partners on the DDM story, value, and capabilities using fresh and creative communication methods 

  • Start with insights, seeking out proprietary DDM data and insights and applying external research to offer value to our audiences and the market as a whole

  • Measure impact and performance of enterprise programs and apply learnings for future projects

  • Stay ahead of industry trends and best practices to ensure our marketing strategies remain innovative and inspiring 

The Role’s Minimum Qualifications and Job Requirements

Education:

N/A

 

Experience:

  • 4-5 years relevant experience at a publisher, platform, or agency; experience marketing to senior audiences a plus

 

Specific Knowledge, Skills, Certifications and Abilities:

  • Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Google Slides, Powerpoint, and Keynote)

  • You’re organized and an excellent communicator, who remains poised under pressure and can tailor messages for different audiences

  • You have an understanding of media landscape, platforms, brands, products, and trends

  • You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward

  • You bring a positive, can-do attitude and attention to detail and presentation 

 

% Travel Required (Approximate): 10%

Top Skills

Google Slides
Keynote
PowerPoint

What the Team is Saying

Vlada
Brian
Nabil
The Company
New York, NY
3,500 Employees
Hybrid Workplace
Year Founded: 2021

What We Do

Dotdash Meredith's vibrant brands help over 200 million users each month find answers, solve problems, and get inspired. Dotdash is among the largest and fastest growing publishers online, and has won over 50 awards in the last year alone, including Digiday's 2020 Publisher of the Year. Dotdash Meredith brands include Verywell, Investopedia, The Balance, The Spruce, Simply Recipes, Serious Eats, Byrdie, Brides, People, Food & Wine, Shape, Entertainment Weekly, Travel & Leisure, Better Homes and Gardens, Southern Living, Health, InStyle, Parents, EatingWell, Magnolia Journal, MyDomaine, Lifewire, TripSavvy, Liquor.com, and TreeHugger.

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Dotdash Meredith Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our employees work 3 days in office across our NYC, Des Moines, Birmingham, Seattle, LA, and Chicago locations. A couple of our orgs have remote teams (please refer to job descriptions). We are accommodating towards various exemptions and situations.

Typical time on-site: Not Specified
New York, NY

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