Sr. Manager, Agency Partner

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last-for you to be yourself in.
Coach is part of the Tapestry portfolio - a global house of brands committed to stretching what's possible.
A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.
Coach was founded in 1941 as a family-run workshop, and today is a leading New York design house of modern luxury accessories and lifestyle collections. We attribute the prominence of the Coach brand to the unique combination of our original American attitude and design, our heritage of fine leather goods and custom fabrics, our superior product quality, and our commitment to the customer experience.
At Coach, we bring together strong, collaborative people in a culture of mutual respect, support, accountability, and passion for the brand and product. Our goal is to offer an inspirational and modern workplace that allows for exceptional talent to thrive.
Primary Purpose: The ideal candidate will have experience in working and coordinating with advertising agencies and internal stakeholders. The primary focus of the Sr. Manager, Agency Partner will be to manage the client/agency interactions, coordinate with internal and agency stakeholders in the planning and scheduling of deliverables for marketing initiatives. Additionally, they will work with internal teams to plan the execution and completion of marketing deliverables for traditional media. The individual will identify risks and clearly communicate goals to project stakeholders.
The successful individual will leverage their proficiency in Project Management to...

• Cultivate and maintain strong relationships with agency partners, fostering a collaborative and productive working environment. Act as the primary point of contact between internal teams and advertising agency partners, ensuring clear and timely communication.
• Proactively identify issues or challenges in campaign execution and work with internal teams and agencies to develop solutions.
• Partner with cross-functional teams to coordinate the planning and execution of marketing initiatives, ensuring they align with brand guidelines, messaging, and performance objectives.
• Coordinate alignment between Coach and ad agency(s) on creative strategy, timelines, deliverables, and incremental content needs.
• Work closely with the agency and internal creative teams to identify content gaps. Coordinate the timing and budgets for the creation of incremental content.
• Lead and manage the execution of marketing projects across all media.
• Establish, implement, and document standards and best practices for the successful management and completion of projects.
• Identify opportunities for process improvement and ongoing evolution of ways of working and connect the right stakeholders to facilitate and implement changes.

For People Managers :

• Sets priorities, work plan, and goals for their team.
• Accountable for shaping and driving team results.
• Reviews and adapts priorities based on business needs.
• Guides and mentors direct reports to achieve business and personal goals and objectives.

The accomplished individual will possess...

• A minimum of 5-7 years of relevant professional marketing experience
• Ability to multi-task projects with equal priority, anticipate issues and provide creative solutions
• Excellent attention to detail, superior communication, customer service and follow-up skills
• Demonstrated leadership and project ownership experience
• Ability to build effective partnerships
• Strong organizational skills, timely delivery of projects
• Ability to make prudent decisions under pressure and work against tight deadlines
• Ability to interact successfully with diverse individuals at all levels
• Strong computer skills in Microsoft Project and Microsoft Office Suite
• Fashion or Luxury experience a plus

Coach is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. Visit Coach at www.coach.com.
Our Competencies for All Employees

• Courage: Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
• Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
• Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
• Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
• Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
• Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
• Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.

Our Competencies for All People Managers

• Strategic Agility: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
• Developing Direct Reports and Others: Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
• Building Effective Teams: Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.

Coach is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.
Americans with Disabilities Act (ADA)
Tapestry, Inc. will provide applicants and employees with reasonable accommodation for disabilities or religious beliefs. If you require reasonable accommodation to complete the application process, please contact Tapestry People Services at 1-855-566-9264 or [email protected]
Visit Coach at www.coach.com.
Work Setup
BASE PAY RANGE $100,000.00 TO $125,000.00
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