Sr. Director, Media Planning

Effectv helps businesses reach the right audience with the right message at the right time. We harness the scale and quality of Comcast data to target advertisers' audiences across linear TV, streaming, and video on demand and enabling clients to evaluate performance. A division of Comcast, we have a presence in 60+ markets and an estimated reach of 96 million U.S. adults that include both Comcast and non-Comcast households.
Job Summary
Responsible for providing leadership and strategic direction in all aspects of the pre-sales process, working closely with internal and external sales partners, developing higher level planning ideas to help move the business forward/drive revenue. Accountable for ensuring that budgets and work performance standards are consistently met, demonstrating an expertise in yield principles. Approach all challenges through a critical thinking, analytical lens, demonstrate an agility and consistently lean into new opportunities, while keeping teams aligned with the organization's overarching objectives. Charged with effecting change and leading teams into the forefront of industry change. Provides leadership and direction for diverse and complex functions. Contributes to the development of the organization's business strategy. Interprets business strategy and develops organizational objectives to align with this strategy. Typically manages multiple teams of professionals.
Job Description
Core Responsibilities: Contribute to the development of the organizations business strategy. Demonstrate media industry expertise of media landscape and marketplace trends. Effectively translate company vision and operating plan into actionable steps for team to exceed goals. Quickly identify new talent, with a focus on the planning leadership level. Effectively communicate overall vision and strategy of media planning to internal and external teams. Develop operational policies and procedures. Provide strategic counsel across higher level organization initiatives. Manage, mentor and coach multiple teams of professionals. Build a team with inclusiveness and diversity at its core. Monitor advertising sales metrics and develop solution-oriented ideas to address challenges. Ensure the terms of all contracts are met and are to company standards. Consistent exercise of independent judgment and discretion in matters of significance. Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary. Other duties and responsibilities as assigned. Employees at all levels are expected to: Understand our Operating Principles; make them the guidelines for how you do your job. Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services. Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences. Win as a team make big things happen by working together and being open to new ideas. Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers. Drive results and growth. Respect and promote inclusion & diversity. Do what's right for each other, our customers, investors and our communities. Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Skills:
Leadership; Programmatic Advertising; Addressable Advertising; Digital Products
Salary:
Pay Range: This job can be performed in New York with a Pay Range of $127,832.24 - $209,180.03
Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
10 Years +