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About this role:
As a Senior Analyst dedicated to Sensor Tower’s Pathmatics Digital Advertising Product, you are responsible for representing the quality of our data and the underlying methodology both internally and externally. You will need to understand how our panel data is extrapolated to represent the population, address inquiries, identify opportunities to improve our projections, and estimate the impact of these improvements.
What You Will Do
- You will become an expert in our advertising product, including data capture, data pipelines, and data modeling.
- You will support the organization by answering questions about our advertising product methodology and maintaining relevant internal documentation.
- You will support Sales by meeting with strategic prospects to address questions and concerns about our advertising data in the interest of bringing them on as a customer.
- You will support the Account Management team by investigating and internally responding to customer inquiries focused on the quality of our proprietary advertising dataset.
- You will continuously analyze our advertising data, looking for ways to improve the accuracy of our ad spend projections.
- You will collaborate closely with the Product team to design, prioritize, and implement improvements to our ad spend projection methodology.
Experience We Want To See
- You have a proven track record of several years in analytics with a focus on digital advertising. Particularly in paid search, social, or display digital marketing.
- You have experience supporting enterprise sales on a data-oriented product.
- You have experience explaining complex concepts to C-level executives.
- You have an entrepreneurial mindset with the ability to succeed in a fast-paced environment.
About Sensor Tower
Sensor Tower cultivates responsibly sourced market intelligence that provides visibility into the trends shaping the global digital economy. Our customers use these insights to help them make better business decisions.
Why Sensor Tower?
Our flexible work environment allows employees to live in greater connection with the people, places, and activities they love!
Our benefits for full-time positions include:
- Flexible time off so employees can shape their time away from work.
- Health and wellness stipend to achieve and maintain a healthy lifestyle through physical and mental fitness.
- Monthly internet stipend and a one-time $500 home office stipend.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, and veteran status. We will consider qualified applicants with arrest and conviction records. If you have a disability or special need, please do not hesitate to let us know and we'll do our best to accommodate.
Top Skills
What We Do
Sensor Tower cultivates responsibly sourced market intelligence that provides visibility into the trends shaping the global digital economy. Our customers use these insights to help them make better business decisions. Sensor Tower data is frequently cited by top-tier trusted media institutions — including the New York Times, Bloomberg, Reuters, CNBC and more — as well as financial and academic institutions.
Why Work With Us
As a globally distributed team that has hit profitability with minimal funding ($1 million seed round), we attribute our success to both our innovative and trusted product and our talented employees. We put a great emphasis on hiring self-starters who are both driven and humble enough to recognize that there is always more to learn and grow.
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