Madhive is the leading tech company engineered for modern TV advertising. Advertisers seamlessly customize and automate the OTT buying process into an operating system with our self-service platform. Powered by our industry-leading bidder and device graph that processes 260 billion available ad opportunities per day, we deliver precise, brand-safe, audience connections efficiently at scale.
Madhive is currently seeking a This person will be tasked with collecting data, reviewing current customers, analyzing market trends, running the numbers, and creating detailed reports for our sales organization.
Additionally the will be responsible for maintaining CRM data integrity, and providing actionable insights through sales analytics to drive sales efficiency and effectiveness.
The Sales Data Analyst will work cross-functionally across our finance and data solutions teams to develop/provide data-driven insights, troubleshoot data and/or analytical discrepancies, and build custom dashboards and reporting for internal use.
Candidates should possess a working knowledge of various reporting applications such as Looker and be comfortable writing scripts to allow for the processing of large data sets. Candidates should exhibit strong proficiency in SQL and Big Query or similar. Knowledge of SalesForce is preferred.
Specifically, this role is a data analytics and insights role with a business application.
- Create data structure in Madhive internal dataset leveraging SQL and stand up intuitive dashboards in Data Studios and Looker.
- Collect and maintain data with data collection mechanisms and build advanced data reporting to support Madhive clients sales and advertisers data.
- Perform exploratory, descriptive, and predictive analyses on data to draw actionable insights related to customers and products to make recommendations concerning new opportunities
- Conduct Market Research on various insights and research tools in the Advertising and TV ecosystem to analyze market opportunities, size addressable markets, budgets spend analysis
- Analyze and monitor data to draw trends, patterns and, build metrics/KPI's
- Conduct quantitative and qualitative research within the media industry to analyze trends, audience behavior, and market dynamics
- Analyze media content, including traditional and digital platforms, to assess impact and effectiveness
- Create internal reports and prepare executive presentations for senior executive leadership
- Collaborate with internal Salesforce experts to develop workflows, support sales productivity, reporting, and dashboards in Salesforce.
- Bachelor's degree in finance, computer science, or software engineering concentration and one year of financial technology related experience
- 3+ years of experience in a similar data analysis and insights role
- Experience with generating standard reports and dashboards
- Experience with data analysis
- Experience with Looker Dashboards and SQL Server Reporting Services
- Proficiency with data structures in Salesforce
- Develop and manage real time dashboards to report weekly sales and to provide insights enabling our sales leaders to make key business decisions driven by data
- Analyze metric data and provide feedback in customer reports, trends, advertisers analysis
- Understanding of the TV space and Agency, Advertising ecosystem is highly desired.
The approximate compensation range for this role is $125,000-$150,000. The actual offer, reflecting the total compensation package and benefits, will be determined by several factors, including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team.
We empower our clients to create enduring relationships with consumers through maximum-fidelity, TV-first technology that elevates media, embodies relentless innovation, and ensures unrivaled revenue acceleration.
Madhive is a dynamic, diverse, innovative, and friendly place to work. We embrace our differences and believe they fuel our creativity. We come from varied backgrounds and think that's important. Whether it's taking ideas from previous lives and applying them in different ways or creating something completely new, we are all trail-blazing team players who think big and want to make an impact.
We are committed to cultivating a culture of inclusion and collaboration. We welcome diversity in education, culture, opinions, race, ethnicity, gender identity, veteran status, religion, disability, sexual orientation, and beliefs.
What We Do
Madhive is the leading technology company engineered for modern TV advertising. Through its self-service platform, advertisers can seamlessly customize and automate the buying process into one operating system. This allows advertisers to plan, target, activate, and measure their campaigns with greater simplicity, accountability, reach, and control. Powered by an industry-leading bidder and device graph that processes 260 billion available ad opportunities per day, Madhive delivers precise, brand-safe audience connections efficiently at scale. The company is trusted by the leading local content owners, creators and distributors, including FOX, Scripps and TEGNA's Premion, as well as national agencies and brands, powering more than half a billion dollars in media across 12,000+ daily campaigns. To learn more, visit madhive.com.
Why Work With Us
Madhive offers the only omnichannel enterprise software solution designed to modernize adtech. We offer a place for the bold who want to make big decisions. The company provides skills development to encourage professional growth, and we have an open, entrepreneurial environment so that all team members are motivated to make an impact.
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Madhive Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Madhive prioritizes flexibility; team members can work remotely, in person at our office, or a combination of the two.