Marketing Operations Manager

Posted 19 Hours Ago
Easy Apply
Be an Early Applicant
2 Locations
Hybrid
101K-126K Annually
5-7 Years Experience
Logistics • Software • Transportation
The Role
Seeking a Marketing Operations Manager to drive marketing strategy, planning, and execution at Flexport. Responsible for website optimization, marketing automation, reporting, email campaigns, and process improvement. Must have 5-7+ years of marketing operations or demand generation experience.
Summary Generated by Built In
About Flexport: 

At Flexport, we believe global trade can move the human race forward. That’s why it’s our mission to make global commerce so easy there will be more of it. We’re shaping the future of a $8.6T industry with solutions powered by innovative technology and exceptional people. Today, companies of all sizes—from emerging brands to Fortune 500s—use Flexport technology to move more than $19B of merchandise across 112 countries a year. 

The recent global supply chain crisis has put Flexport center stage as we continue to play a pivotal role in how goods move around the world. At a valuation of $8 billion, we are proud to have the support of the best investors in the game who believe in our mission, solutions and people. Ready to tackle global challenges that impact business, society, and the environment? Come join us.

Define and amplify the story to connect our products with usersThe opportunity: 

Flexport is seeking a Marketing Operations Manager to join our Global Marketing team. You will play a critical role in driving our overall marketing strategy, planning, and execution. You will drive optimization and automation opportunities to enhance our lead conversion strategies and lifecycle campaign automation programs. This unique role requires a blend of analytical thinking, attention to detail, and strong organizational skills. Most importantly, you are a problem-solver at heart and you love tackling tough challenges and have a knack for leveraging data to derive insights and develop solutions. Marketing at Flexport is highly collaborative – you’ll partner closely with teammates in Sales, Communications, Content, Design, and Growth. You will work cross-functionally to execute marketing campaigns, maintain quality control, and derive insights from reporting and analytics. This role offers a unique opportunity to sharpen your marketing chops while making a significant impact on our dynamic Global Marketing team.

You will:

  • Create and implement a strategic roadmap for website optimization and marketing automation improvement, including the testing and implementation of new processes and tools.
  • Establish and maintain a comprehensive marketing reporting program. Create and troubleshoot reports on marketing performance, leveraging data-driven insights to recommend optimizations and future strategies.
  • Lead the execution of email campaigns, ensuring robust setups, audience segmentation, and the effective use of our marketing database for greater campaign efficiency and effectiveness.
  • Identify bottlenecks and inefficiencies in marketing operations processes and workflows. Implement strategies for process improvement to enhance overall efficiency.
  • Ensure accurate data flow from campaigns to attribution and reporting frameworks by standardizing campaign operations and maintaining best practices in data governance.
  • Work cross-functionally across Flexport to support business stakeholders on all teams, ensuring cohesive and effective marketing efforts.

You should have:  

  • 5-7+ years' of experience in marketing operations or demand generation roles, with a preference for those with B2B experience.
  • Proven track record of driving marketing programs and campaigns. Proficiency in tools such as Pardot, HubSpot, or similar marketing technologies to create complex email workflows, forms, and landing pages that drive impactful marketing campaigns.
  • Strong understanding of lead management processes and marketing automation best practices, including list management, optimization, data quality and hygiene, and troubleshooting.
  • Deep passion for data and exceptional attention to detail. Ability to distill insights from data to drive future strategies, with proven experience in maintaining data accuracy and quality.
  • A true team player mentality: you’re always willing to jump in and help out. Flexport is a highly cross-functional company that requires effective collaboration to drive company-wide results.
  • Bias for action: you have a passion for rolling up your sleeves and getting things done on our dynamic team.
  • A "compliance first" attitude to keep our regulators happy and enthusiastic about Flexport since we operate in a heavily regulated industry.

#LI-hybrid

Worried about not having any logistics experience? 

Don’t be! Our mission is to make global commerce so easy there will be more of it. That’s why it’s important to bring people from diverse backgrounds and experiences together with our industry veterans to help move the global logistics industry forward.

We know this industry is complex. That’s why we invest in education starting day one with Flexport Academy, a one week intensive onboarding program designed specifically to set every new Flexport employee up for success.

The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Our salary ranges are determined by role, level, and location. Within the range displayed, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education and / or training.

The US base salary range for this position: (exclusive of bonus, equity and benefits.)

$100,800$126,000 USD

Commitment to Equal Opportunity

At Flexport, our ability to fulfill our mission of making global commerce easy and accessible relies on having a diverse, dedicated and engaged workforce. That is why Flexport is committed to creating and nurturing an environment where anyone can be their authentic self. All qualified applicants will receive consideration for employment regardless of race, color, religion, sex, national origin, age, physical and mental disability, health status, marital and family status, sexual orientation, gender identity and expression, military and veteran status, and any other characteristic protected by applicable law.

Global Data Privacy Notice for Job Candidates and Applicants

Depending on your location, the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) may regulate the way we manage the data of job applicants. By submitting your application, you are agreeing to our use and processing of your data as required. Please see our Privacy Notice available at www.flexport.com/privacy for additional information.

Top Skills

Hubspot
Pardot
The Company
New York, NY
2,500 Employees
Hybrid Workplace
Year Founded: 2013

What We Do

Founded in 2013, we believe trade can move the human race forward. That’s why our mission at Flexport is to make global trade easy for everyone.

What the internet has done for bits and bytes, Flexport is doing for physical goods: giving every business the ability to connect to any customer, wherever they are in the world. That sounds pretty straightforward, but a fragmented and inefficient global supply chain has held the world back from untapped growth and innovation. By connecting everyone in the global economy we can unlock commerce, creativity, and human progress.

To do so, we’re building the platform for global logistics—empowering buyers, sellers and their logistics partners with the technology and services they need to grow and innovate.

Today, companies of all sizes—from emerging brands to Fortune 500s—use Flexport technology to move more than $10B worth of merchandise across 112 countries every year.

Why Work With Us

Global logistics is the circulatory system for the world economy. Our global team of entrepreneurs is empowered to make the important decisions, to advocate for what is right regardless of the bottom line, and to see their ideas tested in the laboratory of the real world. We are uniquely positioned to simplify trade and built to make it happen.

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