Marketing Manager, Travel

Posted 2 Days Ago
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New York, NY
Mid level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech • News + Entertainment
Dotdash Meredith is Amercia's largest digital and print publisher, with over 40 brands and 200 million monthly users.
The Role
The Marketing Manager will develop proposals and presentations aimed at increasing revenue in the Travel vertical, working closely with sales and brand teams. Responsibilities include crafting strategic advertising opportunities, fostering internal communications, and leveraging storytelling skills to engage partners effectively.
Summary Generated by Built In

About The Position:

Dotdash Meredith is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy and revenue for our Travel vertical. In close partnership with the Lifestyle Sales team and Travel + Leisure brand team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Senior Manager, Marketing on the Travel vertical. 

Hybrid 3x a week- (New York City) 

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team:

  • Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Travel vertical 

  • Vertical Strategy: Collaborate across the Dotdash Meredith portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles

  • Brand Communication: Lead internal conversations with Dotdash Meredith brands and verticals to communicate high-value opportunities to the Travel sales team on a regular basis

  • Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly

  • Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition

  • Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

Essential Job Functions Weight % Accountabilities, Actions and Expected Measurable Results

75% Integrated proposal development (creative brainstorming, strategic writing, designing proposal, liaising with appropriate teams to gather all information)

20% Presentation Development (category presentations, program sell-sheets, etc.)

5% Fostering relationships with outside brand teams to bring opportunities to the travel vertical

Minimum Qualifications and Job Requirements | All must be met to be considered.

Education:

Bachelor’s Degree preferred.

 

Experience:

3-5 years relevant experience at a digital and/or print publisher, with a focus in pre-sales marketing; background in Travel category is a plus 

 

Specific Knowledge, Skills, Certifications and Abilities:

  • Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)

  • You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences

  • You have an understanding of digital advertising landscape, products, and trends; understanding of print and/or programmatic marketplace is a plus

  • You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward

  • You are comfortable working in a fast paced environment

What the Team is Saying

Vlada
Brian
Nabil
The Company
New York, NY
3,500 Employees
Hybrid Workplace
Year Founded: 2021

What We Do

Dotdash Meredith's vibrant brands help over 200 million users each month find answers, solve problems, and get inspired. Dotdash is among the largest and fastest growing publishers online, and has won over 50 awards in the last year alone, including Digiday's 2020 Publisher of the Year. Dotdash Meredith brands include Verywell, Investopedia, The Balance, The Spruce, Simply Recipes, Serious Eats, Byrdie, Brides, People, Food & Wine, Shape, Entertainment Weekly, Travel & Leisure, Better Homes and Gardens, Southern Living, Health, InStyle, Parents, EatingWell, Magnolia Journal, MyDomaine, Lifewire, TripSavvy, Liquor.com, and TreeHugger.

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Dotdash Meredith Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our employees work 3 days in office across our NYC, Des Moines, Birmingham, Seattle, LA, and Chicago locations. A couple of our orgs have remote teams (please refer to job descriptions). We are accommodating towards various exemptions and situations.

Typical time on-site: Not Specified
New York, NY

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