Manager, Paid Search (SEM)

Posted 17 Days Ago
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New York, NY
Hybrid
83K-95K Annually
3-5 Years Experience
AdTech • Agency • Digital Media • Professional Services • SEO
Digital Marketing agency in New York City, New York.
The Role
The Paid Search (SEM) Manager will oversee a team managing paid search campaigns, ensuring high-quality execution while maintaining client satisfaction. Responsibilities include proposal development, campaign structure, keyword research, budget allocation, and providing performance metrics. The role requires strong analytical skills and a passion for digital marketing.
Summary Generated by Built In

Company Description

We are a distinguished agency that specializes in strategic media planning, purchasing, and campaign management. Our excellence is widely acknowledged in the digital realm, particularly in serving pharmaceutical and consumer brands. Our dedicated team leverages the potential of key digital channels, including search marketing (SEM/SEO), social media, display advertising, and programmatic strategies, to amplify brand visibility and facilitate customer acquisition for our valued clients.

Job Description

We are seeking a talented Paid Search (SEM) Manager to join our rapidly growing team.

The ideal candidate will have exceptional problem solving and client management skills, a firm grasp on marketing fundamentals, prior team management experience, a proven track record of success with relationship building, and be an expert in paid search marketing with working knowledge of paid social and other media.

The Paid Search (SEM) Manager will be required to wear many hats and roll up their sleeves often.

Along with a competitive salary (manager salary range: $82,500 - $95,000), yearly bonus, and benefits, we also offer opportunities for our employees to earn a significant amount of additional compensation by working overtime and earning reward points.

Our office is located at 26 Broadway. In addition to working with a stellar team, our office has beautiful common areas, monthly events, and free snacks and coffee. Please note: our office is following all CDC and state guidelines. ***Fully remote employees outside New York City (located within 1 hour of the Eastern Standard Time Zone) will also be considered and are encouraged to apply***


Duties & Responsibilities

  • Assist with proposal development for new and existing clients
  • Manage and delegate roles and responsibilities and tasks to a team of 2-3 strategists and associates and maintain high standards for quality work
  • Ensure that the “Sosemo Approach” is followed by the team
  • Function as a strategic expert on the team to help guide both clients and the client services team
  • Work with Operations/Project Management to manage timelines and confirm that all work is delivered in a timely manner levering status reports, hours tracking and project management software
  • Manage clients and ensure satisfaction
  • Conduct keyword research, social listening, analysis/insights/recommendations
  • Conduct inventory assessments and development budget allocation recommendations
  • Structure and setup campaigns
  • Paid search campaign management
  • Develop and optimize ads
  • Participate in PRC reviews for pharmaceutical clients
  • Manage paid media campaigns
  • Demonstrates value against all initiatives by providing monthly/quarterly metrics reports
  • Research and keep up on industry trends
  • Assist with strategy development and team management
  • Develop new marketing services and refine processes

Qualifications

  • 4-year college degree in marketing, computer science, or related field
  • 3-5 years of experience managing paid search campaigns
  • Must have Fortune 500 or prior big agency experience
  • Passion for digital marketing and entrepreneurship
  • Must have strong analytical and problem-solving skills
  • Must have strong verbal and written communication skills
  • Must have strong presentation skills (Virtually & In-Person)
  • Ability to manage and prioritize multiple projects simultaneously
  • Must be able to make decisions in a fast-paced environment
  • Must be highly detail-oriented
  • Must have basic knowledge of web technologies
  • Must have working knowledge of social networking sites, search engines and app stores
  • Must have expert knowledge of paid search engine marketing
  • Must have working knowledge of paid social
  • Must have stellar team cooperation and training skills (ie. Handling questions from jr. colleagues, troubleshooting, communicating clearly with manager(s)) 
  • Must have leadership qualities
  • Must have the ability and desire to train and develop talent
  • Prior pharmaceutical marketing experience a plus
  • 1 year of prior team management experience is a plus

Additional Information

Note: This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Performs other duties (or functions) as assigned.

All your information will be kept confidential according to EEO guidelines.


Top Skills

Sem
Seo
The Company
New York, NY
10 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

We are an award-winning strategic media planning, buying and campaign management agency that specializes in marketing brands across the digital landscape. Our team leverages core digital channels including search marketing (SEM/SEO), social media, display and programmatic to increase brand awareness and acquisitions for our clients.

Why Work With Us

We are a people-first culture that ensures every employee has the opportunity to grow and learn in a supportive environment. We provide professional development opportunities, bonus incentives, a rewards & recognition program, competitive benefits, and numerous team-building events. Join our team and be part of something innovative and fun!

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