Manager, Digital Marketing and Content

Posted 15 Days Ago
Be an Early Applicant
Remote
100K-110K Annually
3-5 Years Experience
AdTech • Digital Media • Gaming • Marketing Tech • Mobile • Social Media • Big Data Analytics
Sensor Tower cultivates responsibly sourced market intelligence.
The Role
The Manager, Digital Marketing and Content will develop and execute digital marketing campaigns, create engaging content, analyze performance metrics, and collaborate with teams to enhance the company's marketing presence and support growth. Responsibilities include managing editorial content, developing copy, and promoting webinars.
Summary Generated by Built In

We are seeking a creative and results-driven Manager, Digital Marketing and Content who will develop and execute comprehensive digital marketing campaigns, create compelling content, and analyze performance metrics to drive engagement and conversion. You will collaborate closely with cross-functional teams to enhance Sensor Tower's presence and support growth objectives.


Salary: $100,000 - $110,000


Please note: This is remote, but we are hiring specifically in the New York or Los Angeles areas because these are employee hubs for us. We have office space available for work collaboration and team building efforts. Business partners within these geographical regions are involved with marketing with internal and external relationships.

What the Manager, Digital Marketing and Content will do:

  • Develop and own Sensor Tower’s editorial content calendar, including blog posts, lead-generation reports, social media posts, product updates, webinars, and more
  • Partner cross-functionally with sales, demand-gen, campaign, and product marketing teams to ensure all target verticals and accounts are represented in content calendar 
  • Create and manage content across website, email, and social channels to promote marketing initiatives and events 
  • Develop copy for email campaigns, landing pages, utilizing best practices for clicks and conversions
  • Work closely with demand-generation and integrated campaign teams to develop channel-specific copy for social posts and landing pages 
  • Own and manage organic social media calendar, including writing, editing, and posting weekly content 
  • Become an expert on Sensor Tower suite of products and industry trends to ideate, write, and edit blog posts and reports 
  • Work with partners and internal stakeholders to create, develop, and promote webinar programs

What the candidate can bring:

  • Must be able to produce professional writing samples
  • Live in the Los Angeles area
  • Excellent writing, editing, and communication skills
  • Storyteller at heart: can convert technical content and data into into compelling narratives
  • Self-starter who can thrive in a fast-paced, small team environment 
  • Digital native with knowledge of SEO and lead-generation
  • 3-5 years working experience
The Company
New York, NY
325 Employees
Hybrid Workplace
Year Founded: 2013

What We Do

Sensor Tower cultivates responsibly sourced market intelligence that provides visibility into the trends shaping the global digital economy. Our customers use these insights to help them make better business decisions. Sensor Tower data is frequently cited by top-tier trusted media institutions — including the New York Times, Bloomberg, Reuters, CNBC and more — as well as financial and academic institutions.

Why Work With Us

As a globally distributed team that has hit profitability with minimal funding ($1 million seed round), we attribute our success to both our innovative and trusted product and our talented employees. We put a great emphasis on hiring self-starters who are both driven and humble enough to recognize that there is always more to learn and grow.

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