Principal, Product Designer

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Who we are:
Shape a brighter financial future with us.
Together with our members, we're changing the way people think about and interact with personal finance.
We're a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we're at the forefront. We're proud to come to work every day knowing that what we do has a direct impact on people's lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
The role:
As a Principal Designer, you will have an opportunity to imagine the future of personal finance, drive new initiatives, set a high standard for excellence across the design organization. You will collaborate with a multi-disciplinary set of stakeholders and leadership, often setting direction, strategy and feature architecture. You will work closely with designers at all levels to guide design decisions, develop deeper craft and design excellence, and support their growth through mentorship . Additionally, you'll be responsible for working horizontally to connect ideas across our larger product suite, ensuring a cohesive, well integrated member experience.
SoFi has achieved significant growth in a short period of time. Our ambitious plans will only continue with the addition of great talent and that starts with you.
What you'll do:

• Play a design architect role, setting design strategy and direction for the SoFi product experience.
• Spearhead critical efforts in process, craft and execution on behalf of the Design Leadership team
• Mentor, inspire, and grow members of the larger Design Organization
• Collaborate directly with the Research & Design Leaders in all product areas to ensure consistent, complimentary experiences throughout the product line.
• Model strong communication skills and ability to influence a diverse group of stakeholders. Leverage data and research investigations to build strong points of view on product direction.

What you'll need:

• 10+ yrs experience working in product design/UX roles
• Entrepreneurial mindset and passion for building a business
• Able to effectively communicate design solutions to engineering, product, marketing, business, and executive leadership
• Expert in best practices in UX, design and information architecture across iOS, Android and responsive web..
• Experience with current design tools (Figma, Adobe Creative Suite, etc.)
• Strong collaboration and mentorship skills
• Understanding of how to appropriately use data analytics, user testing and research to inform and validate design decisions
• Experience working in an agile development environment using tools like Jira and Confluence
• A portfolio URL or PDF to submit with application with examples of mobile and responsive web product design

Nice to have:

• Experience working on personal finance or similar areas
• Experience working within a company's growth & scaling phase
• Experience shipping high quality & beloved software applications at scale

Compensation and Benefits
The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate's experience, skills, and location.
To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!
SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
The Company hires the best qualified candidate for the job, without regard to protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
New York applicants: Notice of Employee Rights
SoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected].
Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Internal Employees
If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.