ByHeart is an infant nutrition company built from the ground up to deliver real innovation on behalf of babies and parents. Our mission is simple: make the best formula in the world. That’s why we studied the latest breast milk science, worked directly with suppliers we know and trust, set uncompromising quality standards, developed our own small batch blending process, built our own manufacturing facilities, and conducted a groundbreaking clinical trial. Our goal is to create a future where all parents feel amazing about feeding their baby—no matter how they do it.
When we launched our Whole Nutrition Infant Formula in March 2022, we were the first new U.S infant formula manufacturer in 15 years. Since then, we’ve been leading the way in a lot of ways.
We’re…
- The only U.S.-made infant formula to use organic, grass-fed whole milk
- The first and only U.S. infant formula company to add the two most abundant proteins found in breast milk—alpha-lac and lactoferrin—to our ingredients list
- The first infant formula company to receive Clean Label Project’s Purity Award (and we test for 700 contaminants vs the required 400)
- We ran the largest clinical trial by a new infant formula brand in 25 years—clinically proving our benefits vs a leading infant formula like:
- Less spit up
- Softer poops
- Easier digestion
- More efficient weight gain
- Enhanced nutrient absorption
- Longer stretches between nighttime feeds*
With >$250M in funding, we’re shifting the industry forward—and this is just the beginning. Help us build a future where all parents can feel amazing about feeding, by joining our growing team of >275 people that stretches across the country.
We're proud to offer competitive, family-first benefits, including but not limited to:
- Health insurance for the whole family: medical, dental, & vision insurance covered 100%, with 90% coverage for your family.
- Flexible paid time off: plus 12+ company holidays, and 2 floating holidays to use at your discretion!
- 16-weeks of fully-paid parental leave and new parent support: free 1-year supply of formula, cozy feeding suites, and paid pumping time.
- Up to 6% 401(k) Match to help you plan for your future.
- Company equity for every employee: because when we succeed, we succeed together!
Visit our site to learn more, and check out some recent press on ByHeart:
- White House Roundtable: President Biden Meets with Infant Formula Manufacturers
- Business Insider: ByHeart Announces Published Data in a Scholarly Journal on Benefits of The Novel High Quality Protein Blend in Their Groundbreaking Next-Generation Easy to Digest Infant Formula
- Governor Wolf Press Conference: Gov. Wolf highlights state investment in ByHeart, first new formula manufacturer in 15 years
- CBS News: As parents scramble to find baby formula, a new manufacturer is seeing soaring demand
- Forbes: A Startup Wanted To Make A Better Baby Formula. It Took Five Long Years.
*based on data from infants at approximately 4 months of age
Brand Design Lead Role
We are currently looking to bring on a Brand Designer to support our team over the next few months as we navigate internal team transitions. This design role is needed to cover mat leave.
As the [Contract] Brand Designer, you will support the development of compelling brand touchpoints and upcoming campaign executions that reinforce our distinctive brand aesthetic and drive visual consistency across all executions. You will help the team set up campaign design systems and execute showstopping brand assets that build the brand, earn attention, and generate buzz. Work will span across digital, print and physical executions—all while ensuring we are creating a cohesive and captivating brand experience.
Our team is based in NYC, however the person who fills this role can be anywhere in the U.S, working EST hours.
Requirements:
- 5+ years of experience in graphic design and/or art direction, with experience in branding and visual storytelling.
- Oversee the end-to-end design process, ensuring high-quality outputs.
- Ability to work in Adobe Creative Suite and Figma to design and QA unique assets.
- Strong working knowledge of the creative process for traditional and digital media.
- Ability to manage multiple projects simultaneously, across different business functions.
- Strong interpersonal skills, ability to effectively communicate with teammates and cross functional partners.
Responsibilities:
- Support the development of brand campaigns through art direction, design strategy, and asset creation.
- Create standout visuals across channels, in partnership with brand managers, copywriters and content strategists.
- Develop assets to support experiential campaigns, including brand photo/video shoots, print collateral, and other visual brand assets (e.g. unboxing executions, event collateral such as signage or sampling cards, etc.).
- Develop assets to support digital campaigns, including landing pages and emails.
- Develop and maintain visual guidelines, design systems, and templates that ensure consistency across all campaign touchpoints.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Top Skills
What We Do
Founded in 2016, ByHeart is a fully integrated baby nutrition company dedicated to empowering parents with choice: we want ‘best nutrition for baby’ to be possible for every parent out there.
We build each product from ground up: a team of pediatricians, breastmilk researchers and nutrition experts at the forefront of immune, cognitive, digestive and microbiome health informs our next-to-nature approach; we hand-pick the most wholesome ingredients from partners and farms that we consider family; we take pride in what we put in and in what we keep out of each recipe. On track to become only the 4th fully-integrated, FDA-registered baby nutrition company in the US, we blend in our own facility in Reading, PA with a proprietary small batch process to retain highest ingredient quality. Innovation isn’t easy, but we believe babies – and their parents – deserve a better feeding future.
