Marketing Analytics Supervisor

As a Analytics Supervisor at Direct Agents, you will lead a team of Analysts and Strategists, and collaborate with cross-functional teams to develop and execute strategies that deliver exceptional results. Your analytical mindset, leadership skills, and passion for continuous learning will be key in contributing to our agency's ongoing success.

THE ROLE: 

• Data Analysis and Project Leadership | Lead and contribute to projects involving descriptive and predictive analysis, leveraging advanced statistical and machine learning techniques. Provide expert guidance and oversight on data analysis methodologies to ensure the delivery of insightful and impactful results.
• Collaboration and Solution Delivery: Collaborate effectively with clients and internal teams to conceptualize, design, and deliver data products, solutions, and insights that drive business performance. Utilize strong communication skills to facilitate productive interactions with stakeholders and ensure alignment with project goals.
• Data Solutions Presentation | Effectively communicate and present data solutions, findings, and insights to both internal and client teams, tailoring the communication to various audiences' needs.
• Business Development | Be an active participant in the development of current and new businesses by understanding brand needs and effectively articulating solutions we can provide to solve their problem and grow their business. 
• Data Preparation and Advanced Analysis | Access, extract, and transform complex and large-scale datasets to support advanced machine learning and statistical analyses. Apply rigorous data preprocessing techniques to ensure data quality and integrity for accurate analysis outcomes.
• Data Systems Research and Implementation: Research, evaluate, and contribute to the implementation of cutting-edge data systems, including martech, AI, and ML solutions, to enhance data-driven decision-making capabilities.
• Data Empowerment and Quality Assurance | Provide comprehensive measurement, BI, and insight solutions to empower cross-functional teams with reliable and relevant data for informed decision-making. Implement robust data quality assurance practices to monitor and maintain the accuracy and consistency of datasets.

FIRST 3 MONTHS FOCUS:

• Onboarding & Project Engagement: Engage in ongoing projects, collaborating with the team to contribute to data analyses, solution development, and insights generation. Gain a deep understanding of project goals, challenges, and opportunities.
• Skill Enhancement: Identify any skill gaps and engage in targeted training or learning initiatives to enhance proficiency in relevant tools, techniques, and methodologies, ensuring you're well-equipped for advanced data analysis.
• Data Infrastructure Exploration: Dive into the data systems, martech solutions, and AI/ML technologies currently in use. Begin researching potential enhancements or improvements to streamline processes and elevate data capabilities.
• Initial Presentation and Communication: Participate in internal team meetings and present preliminary insights or findings from ongoing projects. Begin refining your communication skills to effectively articulate complex data concepts.

AT THE ONE-YEAR MARK, YOUR ACHIEVEMENTS WILL INCLUDE: 

• Strategic Project Leadership: Successfully led and contributed to multiple strategic projects, demonstrating an ability to apply advanced analytics techniques to solve complex business problems.
• Innovative Data Solutions: Introduced and implemented innovative data systems, martech tools, or AI/ML solutions that have enhanced data-driven decision-making across the organization.
• Data Empowerment and Training: Spearheaded comprehensive data collection and measurement solutions that empowered various teams with actionable insights, fostering a culture of data-driven decision-making.
• Enhanced Data Quality Assurance: Established robust data quality assurance processes, resulting in consistently accurate and reliable datasets that support meaningful analyses.
• Effective Stakeholder Communication: Mastered the art of presenting data solutions and findings to both technical and non-technical audiences, gaining positive feedback from internal and client teams.
• Mentorship and Collaboration: Mentored and trained junior team members, contributing to their growth and fostering a collaborative environment focused on knowledge sharing.
• Business Impact: Demonstrated tangible contributions to new business development activities, showcasing your ability to identify opportunities and provide data-driven insights to support growth.

DESIRED BACKGROUND:

• 5+ years of experience in data analysis and marketing
• Experience in successfully managing team members
• Excellent communication and presentation skills
• Strong understanding of data analysis tools, languages, and techniques including Python, SQL, AI/ML development, and database design
• Experience with tracking design and utilization of measurement platforms and tools such as GA4, GTM, CDPs, and CRMs
• Experience with data visualization software such as PowerBI, Looker, Tableau
• Strong ability to quickly understand and apply learnings from platform developer documentation 
• Advanced machine learning and statistical modeling experience
• Proven track record of using data and technology to grow performance
• Strong time management skills – ability to prioritize and meet deadlines
• Diligent work ethic. Must be self-motivated and able to take the initiative to get the job done

This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.
CLIENTS WE’VE WORKED WITH INCLUDE

Marvel, NBA, NYSE, WacoalCW, Morgan Stanley, and more 

WHY DIRECT AGENTS

We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Below is just some of what sets us apart and the opportunities you’ll have to thrive:

Certified Minority Owned Business: We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.

Access to Cutting-Edge Practices: Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and Amazon

Future Forward AI: Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI Chatbots

Personalized Career Development: Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your success

Continuous Learning Opportunities: Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and management

Fast Paced Growth that speaks for itself with a 12 month average time to promotion and 9 month average time to compensation change with a standard to review annually. 

OUR AWARD-WINNING PEOPLE FIRST CULTURE
7x Winner of Crain’s Best Places to Work (2018 - present)
Most Dedicated to Employee Growth finalist in Digiday’s Work Life Awards

ESSENTIALS AND PERKS

• A competitive salary of $100,000 - $140,000, depending on experience, with annual compensation reviews based on performance
  • Bi-annual bonus pay based on company and individual performance
• Regular performance reviews and growth path check-ins throughout onboarding and quarterly thereafter
• Health, dental, vision, and mental health benefits including access to providers like:
  • One Medical, Talkspace, KindBody, and Health Advocate
• Paid Time Off, Birthdays, Volunteering Time 
  • PTO: 15 - 24 days/year depending on seniority and tenure
  • Sick/Safe Leave: 7 days/year
  • Your birthday is a day off!
  • Paid Parental Leave: up to 12 weeks depending on seniority and tenure
  • Summer Fridays: Half day schedule from Memorial Day through Labor Day
• A new MacBook Pro laptop for ease of work
• A newly built and sun drenched penthouse office with incredible views over Flatiron 
  • Our ‘Acceleration Hub’ is our new NYC HQ located on 5th Ave in the heart of the Flatiron District
  • Each team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)
• Access to commuter benefits and annual memberships to Citibike
• Happy Hours and our premier annual events including ‘Field Day’ and our annual themed Holiday party extravaganza
• Dog friendly office! 
• An inspiring atmosphere with supportive colleagues and innovative projects
• Future career development opportunities with internal and external opportunities for professional growth and networking
• Epic regular team building and celebrations
• An unwavering belief that we can build, create and grow together!

If you’re looking for a new role with space to directly influence the business and company culture, apply today!
 

COME AS YOU ARE

We think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn’t make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you’re smart and good at what you do, come as you are.

We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.