Analyst, Revenue Operations

Posted 2 Days Ago
New York, NY
Entry level
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech • News + Entertainment
Dotdash Meredith is Amercia's largest digital and print publisher, with over 40 brands and 200 million monthly users.
The Role
The Revenue Operations Analyst will enhance advertising campaigns through data-driven insights, create pacing reports, review proposals and inventory, and optimize live campaigns for client KPIs in the Health and Finance vertical.
Summary Generated by Built In

About The Position

 

The Revenue Operations Analyst will focus on maximizing yield, reach client KPIs, and deliver on digital campaign commitments. They’ll also partner with Sales, Account Strategy/Client Services and AdOps to drive the success of advertising campaigns by providing data-driven insights supporting proposal submissions and campaign optimizations. The position will create pacing reports and help shape sales proposals by providing input on product mix, inventory availability and margins. The position would also focus on approving media plans, handling pricing exceptions, and monitoring/optimizing live campaigns. This analyst will work across Beauty, Style, Auto, Tech/ telecommunication verticals and help develop best practices that meet that industry’s specific challenges.

 

In-office Expectations: This position is hybrid in-office New York, with the ability to work remotely for up to 2 days per week.

About The Team:

 

Dotdash Meredith, the largest digital publisher in America, is seeking a Revenue Operations Analyst. The Revenue Operations team supports Dotdash Meredith’s digital ad sales business, leveraging a variety of advertising platforms to deliver +$100M annual revenue.

 

About The Positions Contributions:

Weight %

Accountabilities, Actions and Expected Measurable Results

 

  • Work with sales teams on all proposals including initial brainstorm with group to review RFP and suggest ad packages to meet client KPI’s

  • Check inventory availability and/or suggest appropriate inventory that is available and will meet objectives.

  • Interact closely with account strategy and client services in order to build media plan that achieve client objectives, at the appropriate price and are achievable based on inventory levels.

  • Review IOs for accuracy and all terms/conditions.

  • Monitor all sold/running campaigns to ensure proper set-up and delivery vs. 3rd party reporting.

  • Optimize campaigns throughout the lifecycle of the campaign to meet both KPI’s and benchmarks (including viewability where appropriate).

  • Ad-hoc performance analysis (CTR, viewability, etc) of sites, ad units, placements, etc.

The Role’s Minimum Qualifications and Job Requirements

Education: Bachelor’s degree or equivalent training and/or experience

Experience: 1+ years of professional experience in an analytics capacity within digital advertising, media, marketing, or ad tech

 

Specific Knowledge, Skills, Certifications and Abilities:

  • Excel, Doubleclick, Google Ad Manager, Order Management Systems

  • Strong analytical and problem-solving skills and ability to manage conflicting priorities

  • High level of curiosity & initiative

  • Exceptional written and verbal communication skills

  • Cultivates and maintains strong, productive relationships with a range of internal stakeholders

  • Takes a collaborative approach to their work; understands the limitations of their own perspective and works hard to understand the interests/perspectives of others.

  • Team Player: Promotes and encourages teamwork

  • Problem Solver: Identifies and solves problems creatively while also able to analyze data

  • Accountable: Takes personal accountability for actions and results

  • Proactive: Anticipates challenges and prepares in advance

  • Detailed: Extremely organized and detail oriented

 

% Travel Required (Approximate):0-5%

Top Skills

Doubleclick
Excel
Google Ad Manager

What the Team is Saying

Vlada
Brian
Nabil
The Company
New York, NY
3,500 Employees
Hybrid Workplace
Year Founded: 2021

What We Do

Dotdash Meredith's vibrant brands help over 200 million users each month find answers, solve problems, and get inspired. Dotdash is among the largest and fastest growing publishers online, and has won over 50 awards in the last year alone, including Digiday's 2020 Publisher of the Year. Dotdash Meredith brands include Verywell, Investopedia, The Balance, The Spruce, Simply Recipes, Serious Eats, Byrdie, Brides, People, Food & Wine, Shape, Entertainment Weekly, Travel & Leisure, Better Homes and Gardens, Southern Living, Health, InStyle, Parents, EatingWell, Magnolia Journal, MyDomaine, Lifewire, TripSavvy, Liquor.com, and TreeHugger.

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Dotdash Meredith Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our employees work 3 days in office across our NYC, Des Moines, Birmingham, Seattle, LA, and Chicago locations. A couple of our orgs have remote teams (please refer to job descriptions). We are accommodating towards various exemptions and situations.

Typical time on-site: Not Specified
New York, NY

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