Roadra, a digital car auction platform, announced today that it’s raised $5 million in funding. The company, founded by brothers Satchel and Bridger Kolde in 2019, launched its used-car marketplace late last year. Roadra aims to streamline the acquisition of used car stock by connecting consumers directly with dealers.
With its innovative features, daily car drops and a new interface, Roadra aims to provide dealers with ready access to a wide range of high-quality vehicles. The investment will enable Roadra to introduce AI-powered photo and video inspections.
Roadra aims to revolutionize the automotive auction industry by eliminating intermediaries and simplifying the car-buying and selling process. The platform offers a user-friendly interface for sellers to create auction-ready profiles and has already facilitated over $80 million in dealer bids, according to a statement from the company.