Nowsta, a technology company that builds operating systems for gig workforces, has secured $35 million in a Series C funding round. The funding coincides with the launch of Nowsta Staffing Labs, a new offering aimed at transforming how employers source, hire and manage contingent workers.
The funding, led by VMG Partners, brings Nowsta’s total fundraising to $93 million. The company plans to use the investment to enhance the technology in Staffing Labs, develop its AI-driven workforce management platform and expand its executive leadership team.
Nowsta Staffing Labs partners with staffing companies to offer a nationwide marketplace of contingent labor. This diverse pool of qualified workers is accessible within the Nowsta platform, enabling clients to find the talent best suited to their specific needs. Staffing Labs also offers automation tools that use market data and company attributes to connect agencies and their workforce with profitable jobs, enabling these companies to grow through artificial intelligence, machine learning and automation.