Imagine your best friend is getting married, and you’ve been put in charge of planning a bachelorette party. You’re now tasked with bringing together friends and new acquaintances for a weekend getaway that will be fun and memorable for everyone in the group.
Sounds like a tall order, right? That’s where the BACH app comes in. The app, which is available for free on the Apple and Google Play app stores, helps maids of honor and friends of the bride organize bachelorette parties in 15 popular party destinations, like Nashville, Miami and New Orleans. The platform suggests fun group experiences such as boat tours, drag brunches, group classes and party buses that can be booked directly through the app.
BACH announced Thursday it will expand its growing platform with $9 million in Series A financing. This brings its total funding to $17 million. The funding round was led by Pritzker Group Venture Capital and joined by Corazon Capital, Freestyle VC and Oversubscribed Ventures.
With this fresh funding, BACH plans to double its geographical footprint to 30 cities in the first half of the year. The company also plans to launch a web version of its marketplace in the next few weeks, which will make the platform easier to find in search results. BACH also plans to create content to help users plan their next getaway.
“Now that we’ve built all the infrastructure, it’s time to serve the entire bachelorette market,” BACH founder and CEO Mike Petrakis wrote in a blog post. “In gathering 50,000 itinerary events per month and hosting 200,000 parties last year, we have a clear blueprint to further expand a product and marketplace that our bachelorettes will continue to love.”
BACH launched two months before the Covid-19 lockdowns in 2020, but Petrakis wrote that the company quickly gained traction once the world started opening up again in 2021. In 2022, Petrakis said the app surpassed 1 million users.
In addition to offering bachelorette party ideas, the app also helps with coordination and logistics. The organizer can use polls to gauge the group’s opinions about potential activities and accommodations. Users can also track each other’s arrival times, share the address of their hotel and divvy up bills for shared expenses.
