24 Marketing Agencies in NYC Helping Brands Connect With Consumers

Written by Alyssa Schroer
Published on Aug. 09, 2024

Business executive Beth Comstock once stated, “Marketing’s job is never done.” In truth, marketing seems to exist within a state of constant transformation, forever changing the ways in which brands engage with consumers. Marketing has been indelibly changed by social media, leading to the rise of influencer and celebrity-led campaigns. There’s no doubt that marketing has altered dramatically over the past several decades, and for both small and large businesses across the globe, developing a strong strategy is essential to remaining competitive within a given industry. 

Historically, New York City helped shape what we recognize as modern marketing. The city played an integral role in the cultivation of marketing beginning in the early 20th Century and has continued to impact the industry since then. And while traditional marketing ploys were confined to print, radio and television, the digital age has ushered in a new era of marketing. Today, marketing agencies across NYC have developed competitive digital strategies in order to help brands more effectively reach audiences. Marketing professionals across the city offer some of the industry’s greatest digital expertise, from influencer-led campaigns to content strategy. For NYC’s digital marketing community, helping brands succeed within the marketplace is key to solidifying the city’s standing as a leading marketing hub. 

Digital Marketing Agencies in NYC to Know

  1. BerlinRosen
  2. Bliss Point Media
  3. Yotpo
  4. Work & Co
  5. Postlight
  6. Kin + Carta
  7. Ironpaper
  8. Hawke Media

 

Brand consultancy Monigle’s marketing experts work with businesses around the world. Its services help companies establish a foundation for their brands and build cultures and storytelling experiences that align with and communicate that identity. Monigle also offers expertise in business transformation and collaborates with clients on making strategic changes that are meant to drive long-term value.

 

With a focus on search advertising solutions, adMarketplace leverages technology and expert support to help brands invest in media placements that will allow them to effectively connect with high-intent customers. The company also serves publishers through services intended to optimize the consumer search journey.

 

BerlinRosen is a public relations and strategic communications firm that specializes in a wide range of digital marketing and advertising strategies. The firm’s services include content strategy, branding, campaign development, graphic design, partnerships and influencer relations and crisis management. 

 

Yotpo offers an e-commerce marketing platform designed to help brands accelerate direct-to-consumer growth. The company’s platform enables brands to display reviews and ratings, showcase customers’ Instagram photos and create loyalty programs. Yotpo also empowers e-commerce companies to build SMS marketing strategies, which allow them to target shoppers with personalized messages. 

 

Bliss Point Media is an advertising agency that combines media capabilities with statistics and computer science. Utilizing machine learning and algorithmic media, the company helps brands establish, optimize and scale TV and streaming video campaigns. Bliss Point Media specializes in diversifying channels, directing network relationships and helping organizations own their data. 

 

Metric Theory has just one measurement you need to know — 68 percent average first-year growth for its clients. The agency offers a full suite of display advertising and digital marketing services, including search engine marketing, CRM data integration, social advertising, display services, mobile app advertising and more.

 

Work & Co launches digital products for some of the world's biggest brands. The agency's capabilities include product strategy, roadmapping, interaction design, technical architecture planning, machine learning and DevOps architecture. 

 

Kin + Carta works with companies to solve their biggest challenges through digital innovation and strategy. From emerging tech and digital business strategy to solutions for web, mobile and even robotics, Kin + Carta helps their clients provide awesome customer experiences.

 

Share Local Media is a full-service agency that offers direct mail marketing solutions to tech and e-commerce companies. The agency’s API-enabled programmatic platform enables organizations to quickly launch campaigns and send personalized mail. Share Local Media aims to help its clients achieve efficient direct response outcomes with high-quality branding. 

 

FEARLESS MEDIA is a digital marketing agency that specializes in acquisition-focused marketing. The agency offers a variety of services such as digital media campaigns, social media messaging, analytics, paid search and content marketing. 

 

Hawke Media is a full-service marketing consultancy dedicated to helping launch, grow and invigorate brands. The consultancy’s suite of services includes competitive analysis, branding, influencer marketing, social media management, media buying and photography and videography.

 

Ironpaper offers a suite of digital services that will help generate sales and marketing leads. The company offers services in everything from website design to digital B2B marketing campaign creation and execution.  

 

Barrel is a digital marketing agency focused on helping e-commerce brands with everything from strategy to content, design and marketing. The company has expertise in creating digital marketing campaigns for the Shopify e-commerce platform.

 

3Q Digital is constantly changing along with the evolving media landscape, offering strategies for every channel from display and social to SEM and SEO. The agency combines in-house design and analytics teams with partners in technology to deliver comprehensive campaign optimization.

 

Brooklyn Digital Foundry helps clients engage with their audiences through web, content and branding services. From visual storytelling to digital platforms, the agency forgoes a house style and creates unique solutions for each client.

 

Huge works with top companies to solve problems and deliver a leading brand experience. Working in interdisciplinary teams, the company collaborates closely with clients to provide liable strategy, product and marketing services.

 

Combining commerce and creativity, The Charles is a full-service agency providing brand narratives, campaigns and digital experiences for luxury, technology, media, finance and lifestyle brands.

 

Avex is a leading digital agency and web design company in NYC. Its team provides design, strategy and development services like website, mobile, e-commerce, retail and more to a variety of industries.

 

Flightpath builds custom creative solutions for their clients through a strategic-creative platform. The digital agency provides comprehensive services from digital strategy and UX/design to game-based learning and online video.

 

As a creative digital consultancy, Deloitte Digital is in the business of helping clients digitally transform and imagine, deliver and run their futures. With a blend of creative chops and deep business strategy, industry and technology expertise, Deloitte helps clients realize their greatest ambitions. Additionally, the consultancy's end-to-end solutions, such as Digital Mix, bring together an ecosystem of leading technology in a platform that offers unified, personalized experiences across customer engagement channels.

 

Socialfly is a social media agency working one-on-one with clients to carry out social media and influencer marketing strategies. Operating through all of the major social platforms, the agency works to tell brand stories while growing and engaging target audiences.

 

Equativ offers premium content and advanced TV publishing as an adtech and marketing company. It operates media buying through its supply and demand side platforms, and its own ad server. It creates custom marketing media through leveraging data on its “curation platform.”

 

Magnite offers media owners a way to monetize their content through its sell-side advertising platform. The adtech company connects brands with advertising agencies to display content on mobile, audio and TV ads. It has worked with well-known companies such as Samsung, Warner Bros. Discovery and Spotify. 

 

Contentful offers its client companies solutions on its composable content platform that aim to improve customer engagement and reduce the time needed for them to create and publish content. It includes an array of AI-powered features that brands can use to create content in its drag-and-drop editor.  

 

This article was originally published in 2018. Rose Velazquez and Ana Gore contributed reporting to this story.

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