Feedvisor moves its headquarters to NYC
Feedvisor, a company that uses tech to help businesses make better pricing and inventory decisions, just moved its headquarters to NYC. The company also has offices in Tel-Aviv and Seattle. Their reason for relocating: to be at the epicenter of the fashion and retail industries. [Press release]
Optimove adds new AI feature for customer acquisition
Marketing platform Optimove just updated its technology to include AI for customer acquisition. With this new feature, marketers will be able to craft campaigns based on the actions of a visitor — and not just a customer. The company is expecting its clients to see a 25 percent increase in conversions. [Press release]
Tremor Video welcomes new executive chairman
Online advertising platform Tremor Video, which operates under Taptica, welcomes Ofer Druker as an executive chairman. Druker was previously the CEO at Matomy, a media company focused on mobile, video and email marketing platforms. At Tremor, he will be responsible for marketing strategy and growth. [Press release]
Cinematique announces new CEO and funding
Cinematique, a shoppable video platform, announced a new CEO and round of funding. The company raised $1.4 million, bringing its total amount raised to $6.8 million. Paul Dawalibi, formerly of Obsidian Ventures, will join the team as CEO. [Press release]
Juice Press and Lavit announce partnership
Two NYC-based companies, Lavit and Juice Press, just announced a partnership to bring flavored water to Lavit’s water cooler machines. Juice Press’s rose water and Cinnamon Guarana Water will be made into capsules exclusively for Lavit's tech-powered, single-serve water coolers.
Linkedin announces 50 top startups in the country
LinkedIn just released its list of the 50 most sought-after startups, and many of them are located right here in NYC. Included in the list are WeWork (number 3), General Assembly (number 11), Glossier (number 13), Convene (number 30), Moda Operandi (number 43) and Casper (number 49). [Press release]