If you needed a reminder that New York's tech scene was thriving, look no further than Deloitte’s 2015 Technology Fast 500 Ranking, which came out last week. Not only is the city home to StartApp, the fastest growing tech company in North America, it also houses 42 of the next 500 quickest growing tech firms. We took a look at the five fastest growing companies on the list, which measured the growth of applicant companies’ revenue from 2011 to 2014.
#26: NewsCred is a content marketing company headquartered on Park Ave. They offer an alternative approach to typical marketing by encouraging people to interact, engage, tell their stories, post their opinions, and share the things they love. Founded in 2008 by CEO Shafqat Islam, NewsCred employs 200 people in seven global offices and boasts clients like Pepsi, Visa and Hewlett Packard.
#20: AdTheorent delivers personalized ads for mobile platforms. It is powered by a real time big-data mining system that learns faster and across more data than other predictive modeling solutions, which the company claims delivers the right ad, to the right person, at the right time. "We have worked very hard to create and deliver data-driven digital advertising technologies that have pushed the industry forward,” said Scott Russo, COO AdTheorent in a statement reacting to being ranked 20th on the Deloitte report.
#16: FanDuel may be battling for its legal status in the courts of New York, but there’s no arguing over the company’s revenue figures. At 16th on the list the company grew 4,773 percent from 2011 to 2014 and that was before the massive advertising campaign that was launched at the start of the 2015 NFL season. FanDuel is a fantasy sports site that allows players to compete against each other for cash prizes on a daily basis. Unlike traditional fantasy leagues which play out over the season, daily sites like FanDuel allows players to collect based on just one game or one day of games.
#9: Eyeview is another adtech company, but they specialize in video. The company uses retail, brand and consumer data to create personalized one-to-one video ads. "Our top priority is demonstrating that video advertising can be used for more than just branding," said CEO Oren Harnevo. Eyeview can cater to different customers based on their purchase cycle, behaviors and preferences. In October, Eyeview partnered with WideOrbit opening up ads to a TV audience that reaches 115 U.S. media markets. Revenue grew 56 times over between 2011 and 2014 according to the fast 500 report.
#1: StartApp’s revenue grew 21,984 percent or nearly 220 fold in the last three years. It’s the second such award in the last few months after topping a list of 5,000 companies produced by Inc. in August.
The company serves ads within mobile apps on smartphones and tablets. Despite facing stiff competition from Google and Facebook in the form of AdMob and Audience Network the company continues to thrive. It was one of the first ad companies to desgin ads specifically for mobile rather than just shrinking desktop banner ads. StartApp technology runs on more than 200,000 apps reaching 350 million monthly active users. “This award reflects our effort to build a platform based on machine learning and data insights in order to provide not only the most targeted advertising, but by far the most creative and innovative advertising,” CEO and cofounder, Gil Dudkiewicz said in a statement.
The other New York City companies who made the list were as follows:
Contently (29), Tapad (36), Offerpop (42), optimatic Media (45), AppNexus (56), Integral Ad Science (64), Spreemo (70), PulsePoint (84), Sailthru (88), WeWork (98), Smartling (132), Accordant Media (141), Ghostery (159), MediaMath (163), xAd Inc (171), Diligent (179), MobileFuse (189), Magnetic (194), Precise Leads (215), Tracx (231), ReviMedia (260), RealMatch (261), Conductor (292), Kaltura (298), Silverline (304), Payoneer (329), Shutterstock (371), Innovest (375), Madison Logic (386), KEMP Technologies (395), varonis Systems (406), Mashable (421), InRhythm (427), SterlingBackcheck (442), Compliance Science (468), CPXi (485), Keryx Biopharmaceuticals (488).
Images via Facebook and Shutterstock
